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4 Key Elements of Digital Marketing

Digital marketing is essential for any business or organization today. Though many have business profiles or pages on social media, they are not always optimized for success. Additionally, it is important to know that social media is not the only way to reach potential clients on a digital platform. We have outlined four key elements to help you understand the essence and importance of digital marketing. 1. Quality Like anything that you do for your business, quality is key. It is not enough to just post something on your social media accounts, but rather you want to cultivate a good mix of your own content as well as share content relevant to your business. This requires strategy so that yo

3 Reasons Realtors Need Social Media

As a realtor, a significant amount of your work is done face-to-face so we understand why this could make you question why you would need a social media presence. On this blog, we are happy to share three important reasons why realtors need social media: competition, clarity, and connection. 1. Competition The National Association of Realtors states that 77% of realtors currently use social media. If you aren’t on social media then that means your competition is. Moreover, the same group asserts that 99% of millennials and 90% of baby boomers begin their home search online. If you want to have the widest potential reach then a social media strategy is necessary. Paid ads on platforms like Fa

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